I am a Creative Artist, having a good sense of Conceptualization and Visualization. With experience of about 7 years, I've designed and executed several TV, Radio & Print Campaigns for promotion of products and events. A part from advertising, I have also been involved in Shows & Channel Packaging for former ARY ONE World, current ARY News, Nick and HBO.

I have practically dealt with all phases; pre-production, production, post production, and have even worked at real time graphics, creating virtual environment around a real character and vice versa.

I manage and direct the teams to produce desired quality in the provided deadlines, working with them side by side through each step of creative solution providing; from concept development to copy writing, from story boarding to key framing, molding the rough drafts into a fine piece of art.

                 

    
    



ARY                                                                                                  July 2004 – till date

2009 :: Real Time Graphics for ARY News

Designation: Manager Graphics - Responsibilities include leading the team for Designing and Implementing Real Time Graphics, along with training the staff for smooth operation.

Have recently designed the entire Channel Look of ARY News at WASP 3D, virtual wall design for News Bulletins, semi-virtual set for Regional Bulletin and several virtual Packages, most recent On Air Program is Sports Room.

2008 :: Channel Graphics for ARY One World, HBO & Nick

Designation: Manager Graphics - Responsible for managing the graphics and animation department for creating ID's, Show & News Openers, designing Promo and Pops.

Have acted a prime role in designing;
TV and print promotions and IDs for International Channels; HBO and Nick.
ARY One World's Election (Local Body & Presidential), Budget Campaign 08-09.
Independence Day Campaigns for HBO, Nick as well as ARY One World.
Ramadan Campaigns for ARY One World, HBO and Nick.
Eid & New Year Campaigns for HBO and Nick.

The Music Awards (2008) Print Campaign.

2004 – 2007 :: Advertising for Non-Channel Products of ARY

Designation: Head of Graphics - Nature of job swung from managing the graphics and animation department to designing Motion Graphics, 2D Animation, Post Production, Music Arrangement and Composition, Desktop Publishing, Concept and Creative Writing.

Have designed several campaigns for ARY product promotions, such as ARY Jewelers, ARY Cash n Carry, ARY Calling Card, ARY Telecom Home Account, ARY Ghar Apna Shopping Card, ARY Sahulat Card, ARY Home Delivery Service, Millat Fans, H.M. Cables, Blue Ox and Blox.

TV, print and radio promotions for on ground events; ARY Family Funday, ARY Basant Festival, Bhambore & Wahdi Shopping Festival, Bryan Adams' Concert.

Have given major participation in The Music Awards (2006); from Award and set Design to on-event graphics and TV promotion.

Pix Alive (Multimedia & Graphics) September 2002 – June 2004

Designation: Senior Multimedia Architect and Project Manager

The concerned areas spanned to Web Development and Designing, CD – Authoring, Boucher Designing, Animation (2D, 3D, Cell), Sound and Music Creation, Video Effects and Editing. Managing the projects and the small sized team to deliver better quality results in the given dead lines.

rovided Multimedia solutions to E Commerce Gateway, Health Asia (2003).